Job title: Senior Marketing Insight Analyst
Job type: Permanent
Emp type: Full-time
Salary type: Annual
Salary: negotiable
Location: Falmouth, UK
Job published: 03/08/2022
Job ID: 33796
Contact name: Kerensa Sydenham, Neil Roberts
Phone number: , +441752547985
Contact email: kerensa@therecruitmentgeeks.com, neil@therecruitmentgeeks.com

Job Description

Job Title: Senior Marketing Insight Analyst

Location: Cornwall – Remote Working available

We are working with a well established client to recruit a Senior Marketing Insight Analyst. As the Senior Marketing Insight Analyst, your purpose is to put the customer at the heart of marketing decision making. Through your insight you’ll assist the Marketing team and wider business to better understand our customer, their behaviours and their needs and wants. 

This is an exciting opportunity for an experienced Analyst who thrives in a fast-moving environment to own customer marketing data for a growing omni-channel retailer as we extend into new markets, acting as subject matter expert with great exposure across the business at all levels.

The role will include:

  • Collaborating with the Marketing channel leads to support them in establishing appropriate objectives and KPIs , analysing performance and recommending next steps
  • Working with the Data & Analytics (D&A) team to support in the delivery of “single source of truth” on customer data
  • Effectively manage a part-time Customer Marketing Analyst, supporting in their personal development and adopting a coaching style of leadership
  • Inputting into the customer forecasting, led by the central D&A team, ensuring this is informed by marketing planning and performance
  • Working closely with the Digital Analytics teams to integrate customer KPIs with other digital analysis to ensure a fully rounded view of marketing performance
  • Engaging teams and stakeholders and enable quicker routes to insight through visualising complex data into dashboard, charts and tables

Your background will include:

A background in eCommerce, customer, marketing and sales, you’ll be adept at building compelling stories and recommendations from data.

An expert at data management, modelling, cleansing and enrichment, you’ll know how to best present insight and engage stakeholders utilising various visualisation and BI tools such as Pyramid, Power BI or Tableau, as well as through reporting and dashboards.

In return you will be rewarded with excellent company benefits.

To apply please send your CV to kerensa@therecruitmentgeeks.com

This vacancy is advertised on behalf of The Recruitment Geeks who are operating as a recruitment agency